So, you want to be a social media marketer? It’s obvious to see why the job has so much appeal: social media is fun and addictive, and the idea of effectively being able to work across your favourite social...
Being responsible for your business’ marketing often means wearing many hats at once. Not only do you need to continue to organically promote your business in the real world, but you also need to be confident in the newer...
By Kristina Lauren
Within the first 90 days of the COVID-19 pandemic, e-commerce experienced 10 years of growth. Of course, this isn’t too hard to believe with the amount of people all over the planet who became homebodies practically overnight and could...
The biggest advantage of running your own ecommerce store is that, unlike owning a physical store on a high street, you will rarely ever feel alone.
Online retail allows for a much stronger sense of community....
You're Missing Out If You Don't Know About These 12 Bootstrapped Companies
Not all businesses receive mass amounts of funding to get them going. You’d be surprised at just how many successful companies are bootstrapped –...
Sometimes, all it takes is someone else’s success story to kickstart us into building our own empires. You might be surprised to know that some of the biggest entrepreneurs started out with little more than a penny to their...
In this present competitive world, social media is proving to be a powerful tool for marketers to promote their brand among their target audience. Social media platforms are primarily becoming more effective channels for e-Commerce ventures to endorse their products and...
Product placement on social media
Social media is accessible to us all, but knowing how to use it doesn’t necessarily mean you are using it to its maximum potential. While being a social media expert is...
Brands nowadays have become more inclined to curating video content for marketing due to the enhanced attention and interest received from the audience for the same....